The Industry

The Second-Time Buyer

Rommel Corral

Published on: 07/03/2026

The transformation industry's real customer is the returning buyer. Why a program that wore off feels like your fault -- and how that self-blame quietly funds your next enrollment.

The Fade Is the Business Model

Rommel Corral

Published on: 06/16/2026

Transformation programs are built to wear off; the returning customer is the real customer. Why the fade pays, and what durability would actually take.